These articles explain how to prove your moat when everyone sounds like an AI product, and how to reset your market map so you can defend your narrative in partner and investor meetings.
Understand the new AI valuation lens, avoid novelty traps, and package moat evidence that withstands diligence.
Design experiments, messaging, and packaging that demonstrate pricing power—a core ingredient in premium multiples.
Clarify your true category, redefine the competitive set, and create a narrative that survives scrutiny.
A practical framework to document why you win, where you lose, and how to defend pricing in AI-heavy markets.
A playbook for mapping proprietary data assets, governance, and outcome lift to justify AI premiums.
Learn how to set usage guardrails, communicate value metrics, and avoid surprise bills that trigger churn.
A readiness checklist for AI buyers that covers governance, reliability, and risk controls that protect valuation.